Exclusive Travel Group Rebrand

The Exclusive Travel Group (ETG) crafts bespoke, luxury travel experiences for the elite traveller – where no experience is alike, each is tailored with finesse with the desire of each discerning customer in mind.

The new brand direction is inspired by the idea of a remarkable journey – an experience with a sense of exploration, adventure and travel.

The brandmark, a seal, represents ETG as best in class and gives a sense of exclusivity to the brand while the unique pattern and the system for how it builds is used throughout to represent the attention to detail and the company’s depth of knowledge that is unrivalled in the travel industry.