d’Albora Marinas
Rebrand

d’Albora Marinas is the largest marina operator in Australia with seven marinas, offering reciprocal berthing rights and a premium service, while fostering a genuine sense of belonging within their community. Their premium service extends to the post-nautical experience. From helping navigate the vessel back to berth to providing the transition to a club-like environment in which to relax and share salty tales and talk of the next adventure to come.

The logo in this direction is inspired by a watermark; it is an abstract interpretation of a seal suggesting a club-like feel and expresses a sense of belonging, a meeting point. A series of graphic line patterns reminiscent of topographic maps reflect the network of marinas, the paths of boats and waves. The fluidity of these lines portray freedom and adventure – a trail of exploration.